While some remain cynical about climate change, we at AnswerNet follow the lead of thinkers like Angela Davis who insist that “optimism is an absolute necessity.” We invest in positive energy solutions like solar power and safeguard installment with compliance-certified processes like third party verification.
The BBC reports that in 2023, about 200,000 homes in Britain were outfitted with solar panels, and the trend is only growing worldwide. Today, we’re going to talk about how third party verification can help grow solar adoption and contribute to positive global change.
Third Party Verification Basics
Third party verification maintains business compliance by delivering a straightforward and transparent customer contract. The service ensures all parties understand the terms of every agreement.
Especially when incorporating solar into specialized industries like security, education, and agriculture, it’s easy to become confused by technical jargon. With third party verification, everyone involved knows exactly what’s going on.
How Third Party Verification Can Help Grow Solar Adoption
Here are just some of the multifold benefits that illustrate how third party verification can help grow solar adoption:
Compliance with Industry Standards
The solar industry is subject to a variety of regulations and standards like proper installation practices, product quality, and energy efficiency benchmarks. But there’s also the sales process… The energy generation potentials (and limits), rebates, utility savings, and local utility compensation promises made to the homeowner must be accurately represented to avoid risk of regulator fines from regulators. Third party verification guarantees these standards are met and helps provide protections against any issues that may arise with the FCC or FTC.
Enhanced Customer Trust
For many consumers, solar energy represents a significant financial commitment that requires a hefty amount of trust. When consumers see that a third party has verified a solar company’s information, they’re more likely to trust the provider and move forward with the purchase.
Access to Financing and Incentive Programs
A major incentive behind adopting solar power is the ability to subvert installation costs by using them to pay off US income tax. Lenders and government agencies often require proof of the solar system’s performance and compliance before approving financing, and third party verification provides that necessary documentation.
Boosted Customer Satisfaction
Satisfied customers are one of the most effective marketing tools for any industry, and solar is no exception. Third party verification enhances customer satisfaction by guaranteeing that the solar system delivers on its promises.
Moreover, when customers experience expected savings and performance, they’re more likely to refer friends and family to the same provider, driving further adoption.
Elevated Innovation and Best Practices
As the solar industry evolves, new technologies and practices evolve alongside it. Third party verification endorses products and services that meet or exceed industry standards, driving growth and encouraging more energy-efficient solutions.
New Challenges in Solar Sales
Solar companies relying on lead generation firms will struggle with the FCC updates to the TCPA law effective in January of 2025. After the ruling progresses, companies will need express written consent before contacting consumers, particularly those on the National Do Not Call Registry.
Lead generation firms and telemarketers will need Prior Express Written Consent for each solar company they represent and solar businesses will adjust marketing to remain compliant. Potentially, they could rely on alternative lead generation methods including indirect marketing, direct marketing, and door-to-door (D2D) tactics.
Prior Express Written Consent Penalties
As of the update, customers will have to give explicit consent for a company to access their information. Except for a few consenting customers, “old” lead lists will become unusable.
In the face of such tremendous change, resilient solar companies will look to third party verification providers to ensure protection against large penalties like those seen in the retail, energy, and telecom spaces prior.
Trust the Process with Third Party Verification
We at AnswerNet represent 10,000+ clients and 125,000,000+ annual interactions because we’ve embraced gradual positive change over time. Third party verification clears corporate compliance so that, in time, solar panels can create a cleaner, greener Earth.
Take the first step towards trust, energy, and positivity; take the first step towards AnswerNet. Reach out here or click the button below to get in contact.